Trademark Valuation, A Tool for Brand Management Free Download

Trademark Valuation, A Tool for Brand Management Free Download

Download Trademark Valuation, A Tool for Brand Management Free A practical and useful resource for valuing trademarks The Second Edition of Trademark Valuation is a fresh presentation of basic valuation principles, together with important recent changes in worldwide financial reporting regulations and an update on the current worldwide legal conditions and litigation situation as they relate to trademarks. A new section discussing issues surrounding…


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Book Author: Gordon V. Smith,Susan M. Richey
Publisher: John Wiley & Sons
Publisher Date: 2013-11-04
print Type: BOOK
language: en