Download The Hidden Persuaders Free Book

Download The Hidden Persuaders Free Book

Download The Hidden Persuaders Free A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also…


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Book Author: Vance Packard
Publisher: Ig Pub
Publisher Date: 2007
print Type: BOOK
language: en