Download Marketing Principles PDF Free Book

Download Marketing Principles PDF Free Book

Download Marketing Principles PDF Free Perfect for students of all backgrounds and interest levels, this second edition of Marketing Principles combines a thorough overview of essential marketing principles with a visually engaging, reader-friendly presentation. The text and a full range of supplementary learning resources (including animated activities, videos, and an interactive marketing plan) provide students with the knowledge and decision-making…


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Book Author: O.C. Ferrell,Outi Niininen,Brian Lukas,Sharon Schembri,William M Pride
Publisher: Cengage Learning Australia
Publisher Date: 2014-08-27
print Type: BOOK
language: en