Download Entrepreneurship for Everyone, A Student Textbook FreeFree Book

‘Innovative, well organised, readable and authoritative. This is a text that takes a modern and refreshing approach to a subject that is an essential ingredient on today’s economic agenda’ – Graham Beaver, Professor of Strategic Management, Visiting Professor to Queensland University of Technology, Fellow of the University of Warwick Not everyone who wants to study…

Download Advertising Progress, American Business and the Rise of Consumer Marketing Free Book

Drawing on both documentary and pictorial evidence, Pamela Walker Laird explores the modernization of American advertising to 1920. She links its rise and transformation to changes that affected American society and business alike, including the rise of professional specialization and the communications revolution that new technologies made possible. Laird finds a fundamental shift in the…

Download The Perfect Scent, A Year Inside the Perfume Industry in Paris and New York Free Book

An insider’s view of the perfume industry goes behind the scenes to follow the creation of two major new fragrances–one developed in Paris for an exclusive luxury goods house, the other made in New York by a collaboration between Coty, Inc., and actress Sarah Jessica Parker. Reprint. 25,000 first printing.

Download Drive, The Surprising Truth About What Motivates Us Free Book

Forget everything you thought you knew about how to motivate people—at work, at school, at home. It’s wrong. As Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) explains in his paradigm-shattering book Drive, the secret to high performance and satisfaction in today’s world is the deeply human need…

Download The IRS Problem Solver, From Audits to Assessments–How to Solve Your Tax Problems and Keep the IRS Off Your Back Forever Free Book

Are you burdened with the tax debt of a current or former spouse? Have you just received an IRS computerized or “correction” notice? Are you in danger of having your property seized? Has your tax return been selected for an audit? Is the IRS knocking on your door? If you’ve answered “yes” to any of…

Download What Works for Women at Work, Four Patterns Working Women Need to Know Free Book

A career guide for working women “A book that every working woman should read….a practical ‘how-to’ manual for women trying to figure out what concretely to do when they realize that something is wrong in their careers, that they are not advancing as fast as the men around them or have been turned down for…

Download Gangs of America, The Rise of Corporate Power and the Disabling of Democracy Free Book

The corporation has become the core institution of the modern world. Designed to seek profit and power, it has pursued both with endless tenacity, steadily bending the framework of law and even challenging the sovereign status of the state. Where did the corporation come from? How did it get so much power? What is its…

Download Success Secrets of the Online Marketing Superstars Free Book

Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by…

Download Cost Accounting Free Book

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson’s MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor,…